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Review Some of Our Prior Blogs our Members Received
Should We Really Be Cutting Down on Marketing this Recession?
We know times are tough currently with New Zealand officially entering recession. While recessions may present daunting challenges, they also create opportunities for businesses to differentiate themselves, connect with customers, and secure a stronger position in the...
The Recession is Official – Now What?
Unfortunately, as we forecasted back in February, and now officially confirmed, New Zealand is in a recession. Hopefully you undertook, some, if not all the actions we recommended back in February & your business is prepared to weather the economic storm.Is it the...
Are you using influencer marketing for your business?
As you may know, influencer marketing has become a popular and effective way for brands to reach their target audience. Influencer marketing is a collaboration between popular social-media users and brands to promote brands’ products or services.First and foremost,...
The Mistake to Avoid as a Business this Recession
There is a lot of debate in the media & from economists as to whether New Zealand is currently experiencing a recession or about to experience a recession. Our view is this not overly relevant, what is far more relevant is the squeeze on discretionary spend caused...
Top 6 Marketing Actions this Winter
Hi Everyone,Winter season is approaching quickly, and as a business owner, it is time to adjust your strategies to match the season. We want to make sure that you have plenty of opportunities to connect with your audience and drive sales. To help you achieve this,...
How AI Can Revolutionise Your Business
Hi Everyone, As you all may already know, the role of AI in our day-to-day lives and businesses has increased considerably in the past few months! Research has shown that AI-enabled customer service transformation can unlock significant value for a business, creating...